Instagram Aspect Ratio 2024: a Guide for Instagram Image Sizes

Instagram Aspect Ratio

Instagram stands as a vibrant canvas for self-expression and storytelling, the appropriate dimensions hold the power to enhance the presentation of your posts and stories, in turn, attracting a wider audience. So, it is necessary to understand the Instagram photo size.

In this guide, we will provide insights into the standardized Instagram photo frame sizes, and delve into the realm of Instagram aspect ratios, including posts, stories, and even videos, and more.

Explore the array of Instagram sizes outlined below, and continue reading for an in-depth exploration of the comprehensive Instagram sizing guide.

Understanding Aspect Ratios

Aspect ratios refer to the proportional relationship between an image's width and height. On Instagram, getting the aspect ratio right ensures that your images appear as intended without getting cropped or distorted. The most common aspect ratios used on Instagram are 1:1 for square, 4:5 for portrait, and 16:9 for landscape.

Instagram Aspect Ratio & Instagram Photo Size

Aspect Ratio
Instagram Post
Square: 1080 x 1080 px
Landscape: 1080 x 566 px
Portrait: 1080 x 1350 px
Square: 1x1
Landscape: 1.91:1
Portrati: 4:5
Instagram Story
1080 x 1920 px
Instagram Video
1080 x 1920 px/1080 x 1350 px
Instagram Reel
1080 x 1920 px
Instagram Carousel Video
1080 x 1920 px
420 x 654 px
Profile Picture
320 x 320 px

1. Instagram Post Frame Size & Aspect Ratio

  • Square Posts

For optimal square posts, aim for dimensions like 1080px by 1080 px, and the aspect ratio is 1:1. These images appear neatly in your followers' feeds, showcasing your content without any unwanted cropping.

  • Landscape Posts

Landscape images can have dimensions like 1080 x 608 px, the aspect ratio is 1.91:1.

  • Portrait Posts (Vertical images)

Instagram portrait size should be 1080 x1350 px, and with a 4:5 aspect ratio.

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Should you wish to resize your photos for Instagram, our cropping and resizing tools are at your disposal. Equipped with pre-made size templates, Fotor empowers you to effortlessly edit your photos to match any social media size.

2. Instagram Story Aspect Ratio & Size

The best aspect ratio for Instagram stories is 9:16, with dimensions of 1080 x 1920 px, this applies to both photos and videos.

You can use these vertical images to engage your audience by utilizing the full screen, providing a immersive experience.

Using Instagram stories presents an exceptional avenue to engage with your audience. Share stories on your personal page or your brand's profile to initiate meaningful conversations. Enhance your stories by employing them as ads, forging connections with fresh communities.

Fotor goes beyond aiding you in the swift creation of stunning Instagram posts, it also provides an extensive options of ready-to-use Instagram story templates with a 9:16 ratio.

These templates cover a broad spectrum of themes, ranging from birthday to festival, and feature both minimalist and trendy designs. With Fotor, you can effortlessly craft attention-grabbing stories that captivate your audience.

3. Instagram Video Aspect Ratio

The recommended Instagram video aspect ratio is 9:16, with the option of using a 4:5 ratio as well. The corresponding dimensions for these video sizes are 1080 x 1920 pixels and 1080 x 1350 pixels.

These two dimensions for Instagram videos ensure an optimal visual experience for your audience.

Additionally, keep in mind that you can upload videos up to 60 seconds in length, but it's important to avoid exceeding 4 GB in file size, as this can impact loading speed.

4. Instagram Reel Aspect Ratio

The standard aspect ratio for Instagram reels is 9:16, which means the video should be taller than it is wide. This vertical aspect ratio ensures that reels fit well within the Instagram feed and provide an engaging viewing experience, particularly on mobile devices.

The ideal dimensions for an Instagram reel video are 1080 pixels wide by 1920 pixels tall. Adhering to this aspect ratio and size will help your Reels look their best and captivate your audience effectively.

5. IGTV Image Ratios

For IGTV cover photos and thumbnails, an aspect ratio of 1:1.55 (420 x 654 px) is recommended. Consistency in cover images helps viewers identify your content quickly.

6. Carousel Posts and Aspect Ratios

Carousel posts allow you to share multiple images in a single post. Here, using the same aspect ratio for all images maintains visual coherence. Stick to 1:1 for a uniform display.

7. Instagram Profile Picture Size

A crisp and centered profile picture is a must. Instagram recommends an image size of 110 x 110 px for optimal display on both mobile devices and desktop screens.

Advantages of Using Standard Instagram Aspect Ratios and Sizes

Using standard Instagram aspect ratios and sizes offers several advantages for your content, whether it's photos, videos, or other visual elements.

Adhering to these standards ensures that your content looks its best on the platform and provides a more consistent viewing experience for your audience.

  • Optimal Display:

Instagram's interface is designed to display content in specific aspect ratios and sizes. By using these standard dimensions, your content will be presented without any cropping or distortion, ensuring that viewers see your content as intended.

  • Professional Appearance:

Standard aspect ratios and sizes contribute to a polished and professional appearance. Well-composed content that fits within these parameters appears more visually appealing.

  • Cross-Platform Compatibility:

Content created with standard Instagram dimensions is more likely to be easily shareable across other platforms or social media channels. This saves you time and effort when repurposing content for different platforms.

  • Consistency:

Consistency in the presentation of your content is crucial for building a strong brand identity. Using standard aspect ratios and sizes helps maintain a uniform look across your posts


By understanding the nuances of different Instagram aspect ratio, you can present your stories, posts, and visuals in the best possible light. Now that you have the ultimate guide to Instagram picture sizes, it's time to apply this knowledge, elevate your Instagram game, and watch your engagement soar.